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green tea cleansing mask stick
Skip itSoft demand (-49.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Brand share
Great52%top-5 brand share — no brand owns this niche
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,888.16avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.39avg listing price — sweet spot $15–$100
Market size
Bad£11K£11K/yr · 34K searches
Growth
Bad-49.7%90-day search growth — must beat 0% to launch
Price range
Bad£3.09–£11.32cheapest to priciest tracked listing — scored on the share inside $15–$100