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green hair dye
Skip itA small market ($48K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good£4.68–£38.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+8.5%90-day search growth — must beat 0% to launch
Review moat
Okay3,293.5avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.32avg listing price — sweet spot $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Bad£48K£48K/yr · 143K searches