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54

gradual tan

Worth a look

Shows low returns (0.0%), but prices mostly outside the sweet spot ($3.36–$13.93) keeps it on the watch list.

Market size 63Growth 96Conversion 77Competition 24Returns 100Price range 0Avg price 20Brand share 16Review moat 25Quality gap 50

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Growth

Incredible+141.0%

90-day search growth — must beat 0% to launch

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Market size

Good£576K

£576K/yr · 1.1M searches

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,705.76

avg incumbent reviews — the moat a new listing must climb

Competition

Bad71%

top-5 click share — a locked-up shelf

Avg price

Bad£7.32

avg listing price — sweet spot $15–$100

Brand share

Bad94%

top-5 brand share — brand-locked demand

Price range

Bad£3.36–£13.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

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