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gliss hair repair liquid silk
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Review moat
Great388.62avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.22avg listing price — sweet spot $15–$100
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Price range
Bad£6.11–£16.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£42K£42K/yr · 53K searches
Brand share
Bad100%top-5 brand share — brand-locked demand