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gel moisturiser
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Market size
Good£568K£568K/yr · 502K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,462.25avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£8.46avg listing price — sweet spot $15–$100
Growth
Bad-6.4%90-day search growth — must beat 0% to launch
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£4.79–£14.24cheapest to priciest tracked listing — scored on the share inside $15–$100