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face wipes
Skip itPrices mostly outside the sweet spot ($0.94–$11.23) — this niche doesn't clear our bar today.
Conversion
Incredible20.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Great£853K£853K/yr · 1.1M searches
Review moat
Okay1,974.94avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Okay+5.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Avg price
Bad£3.65avg listing price — sweet spot $15–$100
Price range
Bad£0.94–£11.23cheapest to priciest tracked listing — scored on the share inside $15–$100