49
face tan mist
Skip itSoft demand (-9.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,695.33avg incumbent reviews — the moat a new listing must climb
Price range
Okay£4.30–£21.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£177K£177K/yr · 159K searches
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.76avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-9.6%90-day search growth — must beat 0% to launch