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eyelash tint
Worth a lookShows low returns (0.1%), but pricing outside the sweet spot ($7.80 avg) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Okay£263K£263K/yr · 400K searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay£3.89–£21.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+9.0%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,763.43avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.80avg listing price — sweet spot $15–$100