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58

eyelash extension kit

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 25Growth 32Conversion 44Competition 87Returns 99Price range 27Avg price 21Brand share 86Review moat 60Quality gap 76

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Competition

Great28%

top-5 click share — an open shelf

Brand share

Great49%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,101.09

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Growth

Okay+5.7%

90-day search growth — must beat 0% to launch

Price range

Okay£3.18–£19.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£103K

£103K/yr · 384K searches

Avg price

Bad£7.59

avg listing price — sweet spot $15–$100

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