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eyebrow shaper
Skip itA small market ($46K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.5%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-2.8%90-day search growth — must beat 0% to launch
Brand share
Bad90%top-5 brand share — brand-locked demand
Competition
Bad75%top-5 click share — a locked-up shelf
Review moat
Bad10,790avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.94avg listing price — sweet spot $15–$100
Price range
Bad£2.62–£17.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£46K£46K/yr · 38K searches