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diesel aftershave men
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible£33.61avg listing price — sweet spot $15–$100
Price range
Incredible£16.93–£49.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+16.8%90-day search growth — must beat 0% to launch
Market size
Okay£107K£107K/yr · 44K searches
Review moat
Bad6,086.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand