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50

daisy

Worth a look

Shows low returns (0.3%), but weak search conversion (1.1%) keeps it on the watch list.

Market size 53Growth 21Conversion 14Competition 70Returns 99Price range 57Avg price 93Brand share 30Review moat 67Quality gap 35

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great£51.42

avg listing price — sweet spot $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Review moat

Good802.77

avg incumbent reviews — the moat a new listing must climb

Price range

Good£3.86–£152.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good£338K

£338K/yr · 597K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Growth

Bad-8.7%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Products