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curly wig
Worth a lookShows a sweet-spot price point ($36.85 avg), but weak search conversion (0.7%) keeps it on the watch list.
Avg price
Incredible£36.85avg listing price — sweet spot $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Great44%top-5 brand share — no brand owns this niche
Review moat
Great191.65avg incumbent reviews — the moat a new listing must climb
Price range
Great£6.27–£99.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Returns
Bad5.0%return rate — above 5% kills the launch gate
Growth
Bad-12.6%90-day search growth — must beat 0% to launch
Market size
Bad£58K£58K/yr · 239K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale