46
cigar
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great£16.35avg listing price — sweet spot $15–$100
Review moat
Good828.31avg incumbent reviews — the moat a new listing must climb
Price range
Good£2.44–£37.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good73%top-5 brand share — brands hold most of the demand
Growth
Good+20.6%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Market size
Bad£35K£35K/yr · 463K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale