45
christmas jumper
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Competition
Incredible19%top-5 click share — an open shelf
Brand share
Great48%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good£14.27avg listing price — sweet spot $15–$100
Price range
Good£4.10–£32.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,411.07avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.5%return rate — above 5% kills the launch gate
Market size
Bad£0£0/yr · 6.2M searches
Growth
Bad-58.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale