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champo

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Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 22Conversion 76Competition 15Returns 100Price range 56Avg price 39Brand share 7Review moat 29Quality gap 42

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Price range

Good£3.85–£29.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay£10.66

avg listing price — sweet spot $15–$100

Review moat

Okay3,620.3

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-5.1%

90-day search growth — must beat 0% to launch

Competition

Bad82%

top-5 click share — a locked-up shelf

Market size

Bad£57K

£57K/yr · 72K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

Reviews