40
catwalk
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible16.5%search→purchase rate — share of searches ending in a sale
Price range
Good£5.97–£25.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.44avg listing price — sweet spot $15–$100
Growth
Okay+5.3%90-day search growth — must beat 0% to launch
Market size
Okay£113K£113K/yr · 66K searches
Review moat
Bad6,493.2avg incumbent reviews — the moat a new listing must climb
Competition
Bad84%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand