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castor oil for eyelashes
Skip itPrices mostly outside the sweet spot ($3.34–$10.50) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad£82K£82K/yr · 103K searches
Avg price
Bad£6.12avg listing price — sweet spot $15–$100
Review moat
Bad20,429avg incumbent reviews — the moat a new listing must climb
Growth
Bad-23.8%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad90%top-5 click share — a locked-up shelf
Price range
Bad£3.34–£10.50cheapest to priciest tracked listing — scored on the share inside $15–$100