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55

bubble bath

Worth a look

Shows low returns (0.1%), but soft demand (-15.6% this quarter) keeps it on the watch list.

Market size 79Growth 17Conversion 79Competition 72Returns 100Price range 61Avg price 22Brand share 44Review moat 27Quality gap 23

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Market size

Great£1.1M

£1.1M/yr · 1.7M searches

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Price range

Good£0.83–£140.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,762.07

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Avg price

Bad£7.88

avg listing price — sweet spot $15–$100

Growth

Bad-15.6%

90-day search growth — must beat 0% to launch