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50

brown wig

Worth a look

Shows beatable incumbent ratings (4.0★), but soft demand (-20.5% this quarter) keeps it on the watch list.

Market size 21Growth 15Conversion 40Competition 81Returns 23Price range 85Avg price 77Brand share 65Review moat 51Quality gap 95

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Price range

Great£4.47–£84.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great34%

top-5 click share — an open shelf

Avg price

Great£15.79

avg listing price — sweet spot $15–$100

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Review moat

Good1,467.38

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Market size

Bad£82K

£82K/yr · 162K searches

Growth

Bad-20.5%

90-day search growth — must beat 0% to launch

Reviews