49
boys bath bombs
Skip itSoft demand (-40.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good951.92avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Price range
Okay£2.46–£20.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£9.38avg listing price — sweet spot $15–$100
Market size
Bad£51K£51K/yr · 107K searches
Growth
Bad-40.7%90-day search growth — must beat 0% to launch
Signals No Dominant Brand