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bond repair
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Market size
Good£320K£320K/yr · 333K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£3.04–£25.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.99avg listing price — sweet spot $15–$100
Review moat
Okay3,566.63avg incumbent reviews — the moat a new listing must climb
Growth
Bad-22.7%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand