45
apricot kernels
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Great172.47avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£14.03avg listing price — sweet spot $15–$100
Price range
Good£4.41–£35.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Bad74%top-5 click share — a locked-up shelf
Growth
Bad-14.7%90-day search growth — must beat 0% to launch
Market size
Bad£50K£50K/yr · 91K searches
Signals Low Review Barrier