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antifungal spray
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible23.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Good£443K£443K/yr · 362K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+17.5%90-day search growth — must beat 0% to launch
Review moat
Bad5,457.33avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£5.20avg listing price — sweet spot $15–$100
Competition
Bad98%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£4.17–£6.59cheapest to priciest tracked listing — scored on the share inside $15–$100