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antifungal body wash
Skip itA small market ($66K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£11.62avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£4.65–£20.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+5.5%90-day search growth — must beat 0% to launch
Review moat
Bad7,091.32avg incumbent reviews — the moat a new listing must climb
Market size
Bad£66K£66K/yr · 89K searches
Signals No Dominant Brand