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alpha arbutin serum
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£13.11avg listing price — sweet spot $15–$100
Market size
Okay£177K£177K/yr · 141K searches
Price range
Okay£8.00–£18.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad7,955.67avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.5%90-day search growth — must beat 0% to launch
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand