Skip to content
53

aloe vera gel

Worth a look

Shows low returns (0.1%), but prices mostly outside the sweet spot ($2.93–$16.16) keeps it on the watch list.

Market size 81Growth 69Conversion 96Competition 16Returns 99Price range 9Avg price 22Brand share 17Review moat 21Quality gap 38

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible13.2%

search→purchase rate — share of searches ending in a sale

Market size

Great£1.2M

£1.2M/yr · 1.1M searches

Growth

Good+50.9%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Bad£7.89

avg listing price — sweet spot $15–$100

Review moat

Bad11,986.1

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad93%

top-5 brand share — brand-locked demand

Competition

Bad80%

top-5 click share — a locked-up shelf

Price range

Bad£2.93–£16.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Products