45
yoghurt pouches
Skip itPrices mostly outside the sweet spot ($0.72–$9.00) — this niche doesn't clear our bar today.
Conversion
Incredible20.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good767.54avg incumbent reviews — the moat a new listing must climb
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+4.7%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Market size
Bad£54K£54K/yr · 77K searches
Avg price
Bad£3.41avg listing price — sweet spot $15–$100
Price range
Bad£0.72–£9.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier