33
epsom salts 10kg
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.9%search→purchase rate — share of searches ending in a sale
Avg price
Good£13.77avg listing price — sweet spot $15–$100
Review moat
Okay2,110.77avg incumbent reviews — the moat a new listing must climb
Price range
Okay£5.08–£21.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad£27K£27K/yr · 15K searches
Growth
Bad-35.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand