baby ice lolly moulds
Worth a lookShows demand growing +374.1% this quarter, but prices mostly outside the sweet spot ($5.45–$8.53) keeps it on the watch list.
Growth
Incredible+374.1%90-day search growth — must beat 0% to launch
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,970.44avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.40avg listing price — sweet spot $15–$100
Market size
Bad£31K£31K/yr · 36K searches
Price range
Bad£5.45–£8.53cheapest to priciest tracked listing — scored on the share inside $15–$100