40
baby hair brush
Skip itPrices mostly outside the sweet spot ($2.09–$13.22) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great11.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£213K£213K/yr · 338K searches
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Review moat
Bad4,929.71avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Avg price
Bad£5.61avg listing price — sweet spot $15–$100
Growth
Bad-29.4%90-day search growth — must beat 0% to launch
Price range
Bad£2.09–£13.22cheapest to priciest tracked listing — scored on the share inside $15–$100