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baby food pouches
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great217.06avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Competition
Great37%top-5 click share — an open shelf
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay£0.54–£25.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-1.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£61K£61K/yr · 147K searches
Avg price
Bad£5.28avg listing price — sweet spot $15–$100