53
woodworm treatment
Worth a lookShows searches that convert (16.9% search→purchase), but a concentrated shelf (top 5 take 78% of clicks) keeps it on the watch list.
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Review moat
Good1,204.9avg incumbent reviews — the moat a new listing must climb
Growth
Good+30.0%90-day search growth — must beat 0% to launch
Avg price
Good£12.65avg listing price — sweet spot $15–$100
Price range
Good£5.66–£24.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£267K£267K/yr · 125K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad78%top-5 click share — a locked-up shelf