51
ice scraper for car windscreen
Worth a lookShows low returns (0.4%), but soft demand (-84.4% this quarter) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Brand share
Great55%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Market size
Good£351K£351K/yr · 714K searches
Review moat
Good1,454.8avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£5.98avg listing price — sweet spot $15–$100
Growth
Bad-84.4%90-day search growth — must beat 0% to launch
Price range
Bad£1.33–£12.62cheapest to priciest tracked listing — scored on the share inside $15–$100