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53

g12 coolant

Worth a look

Shows low returns (0.2%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 67Growth 32Conversion 93Competition 21Returns 99Price range 76Avg price 95Brand share 25Review moat 68Quality gap 17

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Avg price

Incredible£33.37

avg listing price — sweet spot $15–$100

Conversion

Great11.4%

search→purchase rate — share of searches ending in a sale

Price range

Great£4.75–£115.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good792.8

avg incumbent reviews — the moat a new listing must climb

Market size

Good£658K

£658K/yr · 173K searches

Growth

Okay+5.5%

90-day search growth — must beat 0% to launch

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Competition

Bad75%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality