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Neck Massager

Fail

The average product has 9,413 reviews to catch up to, so Neck Massager is a Fail.

Flapen Score
44
44 / 100
Ranks 120 of 184 Health niches · −4 vs the category median of 48
Market size
$212K/yr67K searches / yr
90-day growth
+1.4%search demand this quarter
Competition
52%top-5 click share · 17 brands · 72 sellers

Flapen Score

Neck Massager against its category

The dotted line is the Health average. Past it, Neck Massager is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Neck Massager market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Neck Massager 67K times last year and spent an estimated $212K. The top 5 brands take 74% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $212K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
+1.4%
Conversion, latest week
2.2%
Market size, estimated
$212Ka year
Top search term
neck massager31K searches a year

02 · Price

A sale here is worth $145.08.

Listings sell for $145.08 on average, from $27.51 to $279.26. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $145.08 that is $0 to $15K a year per listing.

Average price
$145.08above the $15 to $100 sweet spot
Price range
$27.51–$279.26
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$15K
Returns
4.6%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #24 within Health. It carries 9,413 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
100%
Out of stock, average day
9.2%
Average rank
#24in Health
Average rating
4.01 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
9,413per listing
Listings tracked
25

04 · Newcomers

7 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
16
Successful launches
7Amazon's first-year sales bar
Average brand age
36 months

Products

Top Neck Massager products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

72

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

52%

Top 20: 93%

Open market

20%

  • Brand 129%
  • Brand 224%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

Neck Massager search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26OctNovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov · busiest ÷ quietest = 2.0× · 10 of 12 months tracked

Search terms

Top Neck Massager search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neck massager31K/yr
  • مساج للرقبة9K/yr
  • جهاز مساج للرقبة والكتف6K/yr
  • جهاز تدليك الرقبة11K/yr
  • shoulder massager5K/yr
  • جهاز مساج للرقبة6K/yr

Reviews and returns

What reviews say buyers love and hate about Neck Massager

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “الجودة الشاملة”
29%of negative reviews mention “الجودة الشاملة”
4.6%of orders come back
“Bad quality”
A buyer, on “الجودة الشاملة”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

Keep looking

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FAQ

Common Neck Massager questions

Answered from the same tracked data.