First Aid Kit
FailDemand is soft, at -32.7% this quarter, so First Aid Kit is a Fail.
- Flapen Score
- 45 / 100Ranks 114 of 184 Health niches · −3 vs the category median of 4845
- Market size
- $72K/yr61K searches / yr
- 90-day growth
- -32.7%search demand this quarter
- Competition
- 48%top-5 click share · 23 brands · 71 sellers
Flapen Score
First Aid Kit against its category
The dotted line is the Health average. Past it, First Aid Kit is stronger. Inside it, weaker.
Market
The First Aid Kit market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for First Aid Kit 61K times last year and spent an estimated $72K. The top 5 brands take 59% of clicks. Demand peaks in Mar. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -32.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.
- Searches, last 12 months
- 61K
- Growth, 90 days vs prior 90
- -32.7%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $72Ka year
- Peak month
- March1.9× the quietest month
- Top search term
- first aid kit27K searches a year
02 · Price
A sale here is worth $89.52.
Listings sell for $89.52 on average, from $19.65 to $609.24. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $89.52 that is $0 to $9K a year per listing.
- Average price
- $89.52inside the $15 to $100 sweet spot
- Price range
- $19.65–$609.24
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 1.1%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is reviews.
55% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 25.7% of listings are out of stock. The average listing ranks #45 within Health. It carries 2,043 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 82%
- Out of stock, average day
- 25.7%
- Average rank
- #45in Health
- Average rating
- 4.38 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 2,043per listing
- Listings tracked
- 33
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top First Aid Kit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
71
Top-5 brand share
59%
Top 20: 98%
Top-5 click share
48%
Top 20: 88%
Open market
34%
- Brand 119%
- Brand 212%
- Brand 312%
- Brand 410%
- Brand 57%
- Brand 67%
Demand
First Aid Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 1.9×
Search terms
Top First Aid Kit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- first aid kit27K/yr
- شنطة اسعافات اوليه7K/yr
- اسعافات اولية9K/yr
- اسعافات اوليه7K/yr
- first aid4K/yr
- first aid box5K/yr
Reviews and returns
What reviews say buyers love and hate about First Aid Kit
We read the reviews and the return reasons for every product selling here.
“really bad quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common First Aid Kit questions
Answered from the same tracked data.






