Perfume for Men

Shoppers searched for this 4.7M times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.1M a year.

Searches, last 12 months

4.7M

Growth, 90 days vs prior 90

-10.8%

Conversion, latest week

0.8%

Market size, estimated

$3.1Ma year

Peak month

November1.9× the quietest month

Top search term

عطر585K searches a year

Listings sell for $78.03 on average, from $5.25 to $542.16. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $78.03 that is $20K to $39K a year per listing.

Average price

$78.03inside the $15 to $100 sweet spot

Price range

$5.25–$542.16

Amazon Saudi Arabia median price

$69.41across 1,863 niches

Units sold a year

40K–50K

Units per listing a year

250–500

Revenue per listing a year

$20K–$39K

Returns

2.0%of orders · Amazon Saudi Arabia median 1.8%

38% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #106 within Beauty. It carries 9,017 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

98%

Out of stock, average day

2.0%

Average rank

#106in Beauty

Average rating

4.16 starsAmazon Saudi Arabia average 4.21 stars

Average reviews

9,017per listing

Listings tracked

93

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

74 months