Bath & Body Products
MaybeAn estimated 1.0% of orders come back. But demand is soft, at +5.8% this quarter, so Bath & Body Products is a Maybe.
- Flapen Score
- 62 / 100Top 3% of 263 Beauty niches · +15 vs the category median of 4762
- Market size
- $1.3M/yr2.1M searches / yr
- 90-day growth
- +5.8%search demand this quarter
- Competition
- 35%top-5 click share · 17 brands · 98 sellers
Flapen Score
Bath & Body Products against its category
The dotted line is the Beauty average. Past it, Bath & Body Products is stronger. Inside it, weaker.
Market
The Bath & Body Products market on Amazon at a glance
Shoppers on Amazon Saudi Arabia searched for Bath & Body Products 2.1M times last year and spent an estimated $1.3M. The top 5 brands take 82% of clicks. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.
- Searches, last 12 months
- 2.1M
- Growth, 90 days vs prior 90
- +5.8%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $1.3Ma year
- Peak month
- November1.4× the quietest month
- Top search term
- غسول جسم308K searches a year
02 · Price
A sale here is worth $15.60.
Listings sell for $15.60 on average, from $4.71 to $45.33. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,250 to 1,500 of them. At $15.60 that is $20K to $23K a year per listing.
- Average price
- $15.60inside the $15 to $100 sweet spot
- Price range
- $4.71–$45.33
- Amazon Saudi Arabia median price
- $69.41across 1,863 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $20K–$23K
- Returns
- 1.0%of orders · Amazon Saudi Arabia median 1.8%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #32 within Beauty. It carries 1,165 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #32in Beauty
- Average rating
- 4.48 starsAmazon Saudi Arabia average 4.21 stars
- Average reviews
- 1,165per listing
- Listings tracked
- 48
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Bath & Body Products products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
17 falling
Sellers
98
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
35%
Top 20: 72%
Open market
15%
- Brand 130%
- Brand 221%
- Brand 317%
- Brand 410%
- Brand 54%
- Brand 63%
- Open — no brand owns it (11 brands, 15%)
Demand
Bath & Body Products search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Bath & Body Products search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- غسول جسم308K/yr
- منتجات الحمام والجسم367K/yr
- bath & body products356K/yr
- body wash223K/yr
- shower gel171K/yr
- جونسون111K/yr
- dove body wash86K/yr
- جل استحمام76K/yr
- شامبو جسم62K/yr
- شاور جل58K/yr
Reviews and returns
What reviews say buyers love and hate about Bath & Body Products
We read the reviews and the return reasons for every product selling here.
“Doesnt smell nice”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bath & Body Products questions
Answered from the same tracked data.






