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Alpha Arbutin Serum

Fail

Shoppers spend an estimated $45K a year here, so Alpha Arbutin Serum is a Fail.

Flapen Score
44
44 / 100
Ranks 168 of 263 Beauty niches · −3 vs the category median of 47
Market size
$45K/yr69K searches / yr
90-day growth
-3.2%search demand this quarter
Competition
62%top-5 click share · 14 brands · 59 sellers

Flapen Score

Alpha Arbutin Serum against its category

The dotted line is the Beauty average. Past it, Alpha Arbutin Serum is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alpha Arbutin Serum market on Amazon at a glance

Shoppers on Amazon Saudi Arabia searched for Alpha Arbutin Serum 69K times last year and spent an estimated $45K. The top 5 brands take 75% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon Saudi Arabia for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-3.2%
Conversion, latest week
1.1%
Market size, estimated
$45Ka year
Top search term
الفا اربوتين21K searches a year

02 · Price

A sale here is worth $60.28.

Listings sell for $60.28 on average, from $28.67 to $122.40. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $60.28 that is $0 to $6K a year per listing.

Average price
$60.28inside the $15 to $100 sweet spot
Price range
$28.67–$122.40
Amazon Saudi Arabia median price
$69.41across 1,863 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
1.9%of orders · Amazon Saudi Arabia median 1.8%

03 · Entry bar

The bar here is reviews.

48% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #278 within Beauty. It carries 2,747 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
86%
Out of stock, average day
0.4%
Average rank
#278in Beauty
Average rating
4.09 starsAmazon Saudi Arabia average 4.21 stars
Average reviews
2,747per listing
Listings tracked
21

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
33 months

Products

Top Alpha Arbutin Serum products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

59

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

19%

  • Brand 140%
  • Brand 213%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Alpha Arbutin Serum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26DecJanFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 1.7× · 8 of 12 months tracked

Search terms

Top Alpha Arbutin Serum search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • الفا اربوتين21K/yr
  • alpha arbutin serum21K/yr
  • alpha arbutin14K/yr
  • arbutin6K/yr
  • the ordinary alpha arbutin 2% + ha4K/yr
  • the ordinary alpha arbutin3K/yr

Reviews and returns

What reviews say buyers love and hate about Alpha Arbutin Serum

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “تطهير”
100%of negative reviews mention “مانع للتسرب”
1.9%of orders come back
“leaked all over the package”
A buyer, on “مانع للتسرب”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

Keep looking

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FAQ

Common Alpha Arbutin Serum questions

Answered from the same tracked data.