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60

drachen

Worth a look

Shows low returns (1.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 26Conversion 14Competition 79Returns 85Price range 82Avg price 85Brand share 69Review moat 68Quality gap 75

Returns

Great1.5%

return rate — above 6% kills the launch gate

Avg price

Great€19.03

avg listing price — sweet spot $15–$100

Price range

Great€5.81–€63.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great36%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Review moat

Good773.67

avg incumbent reviews — the moat a new listing must climb

Market size

Good€452K

€452K/yr · 2.2M searches

Growth

Okay+0.4%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale