63
backgammon
Worth a lookShows a sweet-spot price point ($32.74 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible€32.74avg listing price — sweet spot $15–$100
Price range
Great€7.53–€82.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Review moat
Great375.63avg incumbent reviews — the moat a new listing must climb
Competition
Great37%top-5 click share — an open shelf
Returns
Good2.0%return rate — above 6% kills the launch gate
Market size
Good€383K€383K/yr · 539K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+12.2%90-day search growth — must beat 0% to launch
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale