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keyboard
Worth a lookShows a fragmented shelf (top 5 take 27% of clicks), but weak search conversion (0.6%) keeps it on the watch list.
Competition
Great27%top-5 click share — an open shelf
Market size
Great€1.5M€1.5M/yr · 1.5M searches
Brand share
Good66%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.9%return rate — above 6% kills the launch gate
Avg price
Good€175.58avg listing price — sweet spot $15–$100
Review moat
Okay2,731.31avg incumbent reviews — the moat a new listing must climb
Price range
Bad€6.05–€696.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-30.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale