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schwarzer tee
Worth a lookShows low returns (0.1%), but soft demand (-28.7% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Price range
Good€1.38–€30.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,645.91avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€172K€172K/yr · 219K searches
Avg price
Okay€9.35avg listing price — sweet spot $15–$100
Growth
Bad-28.7%90-day search growth — must beat 0% to launch