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schokolade geburtstag
Skip itSoft demand (-34.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Good806.95avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good€0.67–€29.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Okay€103K€103K/yr · 221K searches
Avg price
Bad€7.96avg listing price — sweet spot $15–$100
Growth
Bad-34.8%90-day search growth — must beat 0% to launch