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56

sardellen

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 16Growth 25Conversion 50Competition 60Returns 100Price range 82Avg price 89Brand share 69Review moat 97Quality gap 52

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Incredible69.94

avg incumbent reviews — the moat a new listing must climb

Avg price

Great€20.73

avg listing price — sweet spot $15–$100

Price range

Great€1.41–€83.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.3%

90-day search growth — must beat 0% to launch

Market size

Bad€64K

€64K/yr · 77K searches

Products