46
protein milch
Skip itA small market ($45K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible€24.86avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great427.88avg incumbent reviews — the moat a new listing must climb
Price range
Good€2.00–€49.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-7.5%90-day search growth — must beat 0% to launch
Market size
Bad€45K€45K/yr · 83K searches
Signals Low Review Barrier