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nackthafer
Skip itSoft demand (-19.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great155.33avg incumbent reviews — the moat a new listing must climb
Price range
Great€1.14–€69.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Avg price
Great€15.79avg listing price — sweet spot $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad€70K€70K/yr · 58K searches
Growth
Bad-19.3%90-day search growth — must beat 0% to launch