49
mandeln
Skip itSoft demand (-28.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Review moat
Good525.32avg incumbent reviews — the moat a new listing must climb
Price range
Good€2.50–€49.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€14.62avg listing price — sweet spot $15–$100
Market size
Good€372K€372K/yr · 269K searches
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-28.7%90-day search growth — must beat 0% to launch