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hoisin sauce
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Review moat
Good859.9avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Avg price
Bad€5.31avg listing price — sweet spot $15–$100
Market size
Bad€57K€57K/yr · 78K searches
Growth
Bad-26.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad€1.66–€14.14cheapest to priciest tracked listing — scored on the share inside $15–$100